This morning we visited Youtube for their IAB Upfronts event and picked up a feed's worth of new stats, advice and products for brands. The event started with lots of juicy stats and statements about the prominence of video and Youtube in people's lives.
Content & Community Manager Nancy Brown reflects on Neil Davidson's Social Media Week talk on brands in the age of Tinder. Remember when life was a lot more analogue? When we picked up the land line to make arrangements to have a cup of tea with friends or whatever it was we did back then?
Social Strategist Tony Wright reports from Social Media Week where he's been hearing about the potential of Tumblr for brands. At this morning Social Media Week session we heard about Nescafe's move away from a traditional .com global site towards basing their core web presence on the Tumblr platform.
Over the last couple of months I've been sensing a lot of love for the nineties.
When should hashtags be used and when should they be avoided? It's a question that an increasing number of people seem to be forgetting about asking and answering. These days there are hashtags wherever you look, from posters at bus stops to the bottom right hand corner of your favourite guilty pleasure on TV and the chocolate bar wrapper hidden in your desk draws.
The world finally got to see Apple's answer to the likes of Spotify, Google Play, Amazon Prime and Tidal this week. The brand launched Apple Music, its much anticipated streaming offering priced the same as all of its competitors at $9.99.
It's been a busy few months here at the Lost Boys HQ. One of many projects on the go has been to help launch The Drum Dream Awards; a shiny, new awards show that will champion the big ideas behind the UK's best creative campaigns across all disciplines and media channels.
On Thursday I was lucky enough to be invited to attend DigitasLBi's New Front event held at the beautiful High Line Hotel in Manhatten. New Front was founded by DigitasLBi 8 years ago and is a two week long festival celebrating digital content.
Dreading being separated from your beloved workmates this long weekend? Fear not. Assuming you're already Facebook buddies, you can keep in touch via collaborative video with Facebook's new Riff app. Riff lets users upload short video clips that loop similarly to Vine and Instagram video content.
A sprinkling of Sim Sala BimFirst we observe, then we invent. The recipe is different every time. Because our work reflects the enormous variety of people who inspire it.
It takes a very long time to become youngWe’re a surprising bunch. Different backgrounds. Different skills. But we all believe in the wisdom of youth. And that every day we can create something new.
Jordan Hillier Senior Creative
David Lamb Lead Producer
Tom Kavanagh Art Director
Elliot Hackney Senior Community Manager
Dan Price Social Operations Manager
Luke Crawford Art Director
Lydia Scott Account Manager
Keith Byrne Senior Creative
Sarah Oliver Account Director
Cirine Drira Content Strategist
Emma Ahlqvist Illustrator
Gareth Olyott Senior Account Manager
Gemma Butler Creative Director
Iain McDonald Senior Designer
James Bradley Designer
Jasmin Griffiths Head of Content and Distribution
Jenny Hughes Creative Copywriter
Nikki Godley Creative Producer
Kyson East Senior Producer
Tom Quayle Designer
Tony Wright Social Strategist
You’re not from around these parts, are you?You need a guide with some local knowledge. A bit of patois. A knack for diplomacy. And rugged good looks. You know who to call.